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Alternative Payment Methods to Increase Sales and Conversions

Embracing new payment methods to stay competitive in the marketplace cannot be overstated

In today's digital age, the importance of embracing new payment methods to stay competitive in the marketplace cannot be overstated.

This is especially true when it comes to international transactions, where security and simplicity are of utmost importance.

In this article, we will explore alternative payment methods that prioritize the security and simplicity of transactions, ultimately leading to increased sales and conversions.

Enhancing Security and Simplicity for International Transactions

One platform that understands the significance of this shift is merXu, which has partnered with Adyen to provide a robust financial payment ecosystem for its users. This strategic collaboration aims to enhance the B2B transaction experience within the merXu marketplace and support its pan-European expansion.

The merXu Protected Payments: Providing Peace of Mind for Buyers

Security is a top concern for both buyers and sellers, particularly when paying internationally. To address this, merXu offers a merXu Protected Payments method. This method provides buyers with peace of mind and encourages trust in the transaction process.

Building trust with your clients is vital in any business relationship. By providing secure online payment options on merXu, you can augment buyer confidence. Buyers can feel assured that their sensitive information is safeguarded, as they have the convenience of paying using their preferred methods. This trust and assurance can lead to stronger customer relationships, repeat business, and positive word-of-mouth referrals.For more information on the merXu Protected Payments, please visit the Help Center.

Availability of payments methods in different countries

To cater to the diverse preferences of your customers, it is crucial to provide a range of payment options.

In the EU, Mastercard and Visa, both available as debit and credit cards, are widely accepted across all EU countries, ensuring broad accessibility for your customers.

SOFORT and Trustly are popular payment methods that allow for international payments. This means that buyers from one of the listed countries can securely transfer funds to sellers located in another country on the list. SOFORT enables payments between merchants from the following countries: Germany, Austria, Belgium, Italy, Poland, Spain, Netherlands. While Trustly is available in: Estonia, Sweden, Finland, Denmark, Lithuania, Latvia, Spain

For specific markets, such as Poland (PL), merXu offers Pay by link through Online Banking PL, and the popular mobile payment method, Blik. Similarly, for Czech Republic (CZ) and Slovakia (SK), Pay by link through Online Banking CZ and SK respectively are available options through merXu. In the Netherlands (NL), customers can conveniently make payments using iDEAL, while Giropay is the preferred method in Germany (DE), and EPS is commonly used in Austria (AT).

Buyers from all three countries: Germany (DE), Austria (AT) and the Netherlands (NL) can also take advantage of "Buy Now Pay Later" at BILLIE. This is a secure payment deferral for 30 days. The country of the seller is irrelevant.

By incorporating these alternative payment methods into your B2B trading strategy, and utilizing the comprehensive services of merXu, you can optimize customer satisfaction, enhance conversions, and drive growth in the EU market.

Increasing Sales Conversion Rates through Payment

Options

Another significant advantage of adding online payment methods is the potential to increase sales conversion rates. Every buyer has their own preferences when it comes to payment methods. By offering a variety of online payment options, you show that you care about accommodating different buyers and their unique needs.This, in turn, increases the likelihood of a successful transaction, as buyers are more likely to complete a purchase if they can pay using their preferred method.

Conclusion:

To summarize, incorporating alternative payment methods on merXu is a strategic decision that can have a substantial impact on sales and conversions. By emphasizing security and ease of use, merXu empowers buyers to make payments with confidence while enabling sellers to streamline their cash flow. Embrace the potential of these alternative payment methods, to unlock fresh opportunities and foster business growth.

Join forces with merXu and Adyen to elevate your business to new heights in the dynamic realm of e-commerce